About Us
We are a team of former Tableau engineers and Microsoft data architects. We don't just consult on these platforms — we helped design, build, and operate them at enterprise scale. That's a fundamentally different level of expertise, and it shows in every engagement.
The Team
One of the most credentialed Tableau specialists in the market. Obed founded DataArchitect.co after operating inside the Tableau ecosystem at the highest level — from complex Server deployments to advanced analytics development and REST API automation — and seeing a gap in the quality of enterprise data consulting available to mid-market companies.
Keeps every engagement on track from discovery through delivery. Austin manages client relationships, delivery timelines, and cross-team coordination across DataArchitect.co's US and Australian project portfolio — ensuring every engagement is scoped clearly and executed without surprises.
Specialises in Tableau Cloud migrations, Server performance tuning, and building BI environments that analysts actually enjoy using. Known for translating complex technical requirements into clean, maintainable analytics solutions.
Former Microsoft data architect with extensive Azure platform experience. Brings rigorous engineering discipline to cloud data environments — from lakehouse design to real-time pipeline development and cost optimisation.
How We Work
We tell clients what their data environment actually needs, not what generates the largest engagement. If the answer is simple, we say so.
We were trained inside the organisations that built these tools. We bring that level of rigour to every engagement, regardless of scope.
We measure success by whether your business can make better decisions — not by lines of code, dashboard counts, or hours billed.
We own the entire stack from data ingestion to executive dashboard. One team, full accountability.
Our History
We have been building and running enterprise data environments since before “data architecture” became a buzzword. Our experience is the result of doing the work — not reading about it.

First enterprise Tableau deployment — a 200-user Server environment for a US financial services firm.
Team expands into Microsoft Azure data architecture, building cloud data platforms for healthcare and logistics clients.
Establish managed BI service offering — first clients include a Medibank subsidiary and an ANZ working group.
Launch DataArchitect.co as a dedicated consultancy. 100+ projects delivered. US and Australian market coverage.
Expand AI and data science practice. First ML pipeline deployments for enterprise retail and logistics clients.
Certified Tableau partner and Microsoft data solutions partner. 25+ senior engineers across both markets.
Book a free 30-minute discovery call. We will give you an honest assessment of your data environment and how we can help.
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